May 22, 2017 | IVR (interactive Voice Response), SMS, Surveys
At engageSPARK, we’re often asked the question: which is more effective – IVR or SMS? So we decided to write an article comparing the benefits of IVR (or automated phone calls) versus SMS campaigns. IVR (interactive voice response) is a technology that allows...
Mar 25, 2017 | Businesses, SMS, Technology, Uncategorized
SMS shortcodes for texting are toll-free phone numbers (also referred to as reverse-billed numbers) that allow your customers or clients to send you text messages at no cost to them. In other words, when a person sends an SMS to your shortcode, no load is...
Feb 5, 2015 | Businesses, IVR (interactive Voice Response), Market Research, SMS, Surveys, Uncategorized
For an updated discussion, read this recent comparison between SMS and Voice for data gathering in Indonesia. We live and work in the Philippines, which has been dubbed the “Text messaging capital of the world.” So we are very familiar with the power of 160...
Aug 14, 2014 | engageSPARK Platform, Monitoring and Evaluation, SMS, Social Impact, Uncategorized
When I tell people about engageSPARK’s cool ability to “personalize” SMS messages – for example, automatically inserting each recipient’s first name at the beginning of each message when sending out 1,000 text messages – they generally respond with, “That’s awesome!...
Feb 5, 2014 | SMS, Technology
Every six months the global technology consultancy ThoughtWorks publishes a Technology Radar report. The Radar “provides insight and advice into cutting-edge techniques, tools, languages and platforms that are driving next-generation software development.”...
Jan 8, 2014 | SMS, Social Impact, Technology, Uncategorized
Typhoon Haiyan/Yolanda, which recently ravaged the Philippines, has inspired us at engageSPARK to spend even more time thinking about how to built great SMS and Voice tools that can be used for disaster awareness and disaster relief efforts. The GSMA has been...
