SMS – A Powerful Tool for Change

SMS (also called text messaging) is an immensely and increasingly popular form of communication around the world. It is a great tool for all kinds of mobile campaigns, including mobile healthcare campaigns (mHealth). In April we wrote about SMS not necessarily being...

Happy Birthday to the Mobile Phone

Last week was the mobile phone’s 40th birthday!¬†While it seems hard to imagine a world without mobile phones, in 2000 mobile phone penetration in many developing countries was less than 6%. Now, mobile phones are so ubiquitous that it is surprising to see...