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Should you personalize your SMS & voice messages in mobile campaigns?

Aug 14, 2014 | engageSPARK Platform, Monitoring and Evaluation, SMS, Social Impact, Uncategorized

When I tell people about engageSPARK’s cool ability to “personalize” SMS messages – for example, automatically inserting each recipient’s first name at the beginning of each message when sending out 1,000 text messages – they generally respond with, “That’s awesome!...

3 Fun Ways that Tech Meets Social Good

Aug 7, 2014 | engageSPARK Platform, Humanitarian Agencies, Social Impact, Technology

When I discuss my career goals with people and talk about the things I’m interested in – namely, technology and social justice – the typical response I get is: “So you want to work for an NGO/Non-Profit?” I am a huge fan of numerous non-profits (in fact, engageSPARK...

Something to Believe in: Tech Startups in the Philippines

May 15, 2014 | Businesses, engageSPARK Platform, Social Impact, Uncategorized

The Philippines needs more jobs, and some people are hoping that tech can play a part in the solution. I was packing relief goods in the Philippines following Typhoon Haiyan (Yolanda) when I first began to realize the extent of the problem. My fellow packers were...

Mobile Crime Fighting: For Everyone, or Just the “Elite”?

Apr 3, 2014 | Social Impact

Stories about using social media, mobile, and big data to fight crime abound these days. I started to type that “this might seem a little sci-fi to the average 70 year old grandma,” but the truth is: my septuagenarian grandma owns an iPhone, an iPad, a laptop, and...

Are We All Too Obsessed with the “m” in m4d?

Mar 13, 2014 | Humanitarian Agencies, Social Impact, Technology

We at engageSPARK are passionate about mobile (“m”), big data, and the opportunities that technology brings to community programs and the developing world. But there are possibilities for unintended – sometimes grave – consequences of this integration. Jenny Adlem...

Have You Used Statistics to Help Design Your Programs

Mar 6, 2014 | Market Research, Monitoring and Evaluation, Social Impact

Did you know that there is a 23% gap in literacy between adult men and women in South Asia – the highest gap in the world? That 21% of the labor force in Sub-Saharan Africa is unemployed? What about that only 39% of people in developing countries have a mobile phone?...
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