Big Data: The potential and the pit falls

Last week saw Mashable’s Social Good Summit taking place in New York. You can read summaries of the talks and discussions that took place on the Mashable website. As I was reading through reports of the talks I was particularly taken by a panel discussion on the...

M-Pesa: The wonder of mobile money

The scope for what you can use a mobile phone for is increasing year by year. Once they were used for making calls alone, but they are about so much more now. And their potential grows ever more exciting as they become cheaper and more accessible around the world. ...

The danger of unanticipated results in mHealth campaigns

As mHealth campaigns increase in number around the world the need for careful planning and reviewing results becomes ever emphasised. Although a campaign may work brilliantly in one region it may also flounder and fail in another. Local situations and cultures need to...