Other than sending text-based WhatsApp messages, voice clips, and images – you can now send videos to your program participants over WhatsApp using the engageSPARK platform.
Be sure to read below how you can leverage this in your WhatsApp Survey campaigns.
Send Videos on WhatsApp
Engaging your program participants is getting easier and easier with more options on how to send content. Now, within your engageSPARK WhatsApp campaign, you can display video clips to your contacts.
Why is this important? There’s less friction. Sending a URL of a video redirect’s your contacts to their phone’s browser, which could lead them to open other tabs and browse unrelated content. engageSPARK’s latest feature addition allows you to play your video content within WhatsApp.
Interested to try out WhatsApp surveys? Talk to us.
Educating 149 Burmese Women on Economic Growth and Access to Financial Services
Grameen Foundation launched a Resilient Life, Resilient Business campaign in February where they educated 149 on economic growth and access to financial services through audio dramas. Each of these women received 9 audio dramas (voice call blasts) from February to March 2022. The audio dramas were followed by an SMS blast at the end of the program thanking the women for participating.
Understanding challenges faced by the LGBTQI+ migrant and refugee community in South Africa
Photo by Anton from Pexels
One of our clients, The African LGBTQI+ Migration Research Network (ALMN) housed by the African Centre for Migration & Society at Wits University in South Africa, used the engageSPARK platform to launch a 3-part WhatsApp survey. The project – Vulnerability Amplified – is using WhatsApp to ask questions about the needs and documentation status of Lesbian, Gay, Bisexual, Transgender and Intersex (LGBTI) migrants, refugees, and asylum seekers in South Africa. Reaching over 400 people through in-person recruitment, the 2-month program offered participants the choice to opt in to the project by clicking the WhatsApp link they received from fieldworkers.
All you need to know about WhatsApp Surveys and CATI Surveys
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