Sunny Yang, Author at SMS, Voice, WhatsApp, and Airtime Campaigns in 200+ Countries /blog/author/sunnyyang/ Survey & message hard-to-reach populations – at scale Mon, 25 Mar 2024 22:46:37 +0000 en-US hourly 1 https://wordpress.org/?v=6.9 /wp-content/uploads/2017/03/engagespark_logo_small.png Sunny Yang, Author at SMS, Voice, WhatsApp, and Airtime Campaigns in 200+ Countries /blog/author/sunnyyang/ 32 32 Mobile Entrepreneurs in Kenya /blog/mobile-entrepreneurs-kenya/ /blog/mobile-entrepreneurs-kenya/#respond Thu, 27 Feb 2014 13:55:19 +0000 http://engageSPARK.com/blog/?p=1488 This week we highlight an interesting report and presentation from the GSMA about  digital entrepreneurship in Kenya. This report provides a great overview of the state of the startup community and digital services industry in Kenya in 2014 with a special focus on entrepreneurs developing mobile-enabled services. Kenya is often cited all over the world as a model for […]

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]]> /blog/mobile-entrepreneurs-kenya/feed/ 0 Women and Mobile Financial Services /blog/women-mobile-financial-services/ /blog/women-mobile-financial-services/#respond Thu, 13 Feb 2014 10:57:13 +0000 http://engageSPARK.com/blog/?p=1455 The GSMA has just published a report titled, “Unlocking the Potential:  Women and Mobile Financial Services in Emerging Markets,” which provides a very detailed look into how women are using Mobile Financial Services (MFS) and the challenges and learnings from their study. We will give a quick summary of some of the learnings as well as our perspective on […]

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]]> /blog/women-mobile-financial-services/feed/ 0 SMS for Disaster Relief /blog/sms-for-disaster-relief/ /blog/sms-for-disaster-relief/#comments Wed, 08 Jan 2014 11:54:56 +0000 http://engageSPARK.com/blog/?p=1382 Typhoon Haiyan/Yolanda, which recently ravaged the Philippines, has inspired us at engageSPARK to spend even more time thinking about how to built great SMS and Voice tools that can be used for disaster awareness and disaster relief efforts. The GSMA has been brainstorming about how best to use SMS for disaster relief efforts, and in […]

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]]> /blog/sms-for-disaster-relief/feed/ 3 Using Voice for Mobile Development /blog/using-voice-mobile-development/ /blog/using-voice-mobile-development/#respond Wed, 04 Dec 2013 10:31:32 +0000 http://engageSPARK.com/blog/?p=1357 At engageSPARK, we are strong proponents of using Voice for Mobile and ICT Development projects, so it’s great to see large organizations such as the GSMA putting their support behind Voice as a mobile development service method. GSMA focuses on voice in its article, “Value of Voice – an unsung opportunity,” where it offers recommendations […]

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]]> /blog/using-voice-mobile-development/feed/ 0 How to Protect Mobile Privacy and Information Security in ICT4D Projects /blog/mobile-privacy-security/ /blog/mobile-privacy-security/#respond Wed, 06 Nov 2013 11:57:02 +0000 http://engageSPARK.com/blog/?p=1290 Mobile privacy and data security have become a big topic as more and more NGOs use mobile phones as a way to disseminate information and engage their clients. Jenny Adlem discussed these issues in her blog post addressing the potential benefits and pitfalls of big data – and today I’ll go a bit further by discussing some of […]

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]]> /blog/mobile-privacy-security/feed/ 0 The Ultimate Usability Testing Guide /blog/ultimate-usability-testing-guide/ /blog/ultimate-usability-testing-guide/#comments Wed, 16 Oct 2013 11:04:03 +0000 http://engageSPARK.com/blog/?p=1229 Usability testing refers to a technique used in user-centered interaction design to evaluate a product by testing it on users. Usability testing is a central part of the design process to help improve and launch a product (website, service or physical product) that is easy to use and mass market ready. Testing your product with […]

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]]> /blog/ultimate-usability-testing-guide/feed/ 2 Top 5 Tips for Designing Tech Tools for Community Service Programs /blog/top-5-tips-designing-tech-tools-community-service-programs/ /blog/top-5-tips-designing-tech-tools-community-service-programs/#respond Wed, 10 Jul 2013 11:32:30 +0000 http://engageSPARK.com/blog/?p=926 Considering the needs of different types of users is an integral part of any successful design process, regardless of who exactly your end user is: non-profits, for-profits, schools, government agencies, or community service programs. All products need a basic understanding of their end users and the limitations that they will face when using the product. However, […]

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]]> /blog/top-5-tips-designing-tech-tools-community-service-programs/feed/ 0 Women Deliver: Increasing Service Delivery via Mobile /blog/women-deliver-2013-increase-service-delivery-mobile/ /blog/women-deliver-2013-increase-service-delivery-mobile/#respond Wed, 05 Jun 2013 09:40:25 +0000 http://engageSPARK.com/blog/?p=710 Women Deliver 2013 ended last week in Kuala Lumpur and key takeaways from the conference are beginning to appear on Twitter. For those unfamiliar with Women Deliver, it is a “global advocacy organization bringing together voices from around the world to call for action to improve the health and well-being of girls and women.”  The conference […]

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]]> /blog/women-deliver-2013-increase-service-delivery-mobile/feed/ 0 Design for International Development /blog/design-international-development/ /blog/design-international-development/#comments Thu, 09 May 2013 10:33:11 +0000 http://engageSPARK.com/blog/?p=466 “You are not the user.” This is the first lesson a designer is taught in school when learning how to design a product whether it is a toothbrush, a flight navigation system or a simple website. To design an easy-to-use product, a designer must be a user advocate who can speak for the end users of […]

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]]> /blog/design-international-development/feed/ 1 Women Empowerment and the Mobile Phone /blog/women-empowerment-mobile-phone/ /blog/women-empowerment-mobile-phone/#comments Wed, 24 Apr 2013 10:51:38 +0000 http://engageSPARK.com/blog/?p=362 Last week, I read an interesting blog post from Linda Raftree about an NYC and London Technology Salon session on how mobile phones are improving the reach and impact of women empowerment initiatives. In the Tech Salon, they quote a GSMA estimate that mobile technology penetration in developing countries will reach 100% by 2015, which […]

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